Event Management

ESG creates powerful, compelling, memorable event experiences that deliver measurable results for Brands and Rights Holders alike. From marathons to badminton tournaments; football camps to bespoke client hospitality experiences, our team of experienced and motivated professionals will always deliver maximum impact through clarity, creativity and passion.

ESG’s Event Management Expertise include:

  • Strategic Planning
  • Event Ideation
  • Budgeting & Procurement
  • Project Management
  • Marketing & communications
  • Operations & Logistics
  • Hospitality & Client Management
  • Social Media Campaigns
  • Experiential Marketing
  • Direct Marketing

Some of Our Projects

Cold Storage Kids Run

ESG created Asia’s first kids-only running event in Singapore with Cold Storage as title sponsor. The annual event attracts over 5,000 kids and their accompanying 15,000 parents and friends.

Great Eastern Women 10K

ESG created the Women 10k concept and secured Great Eastern as the title sponsor for the Great Eastern Women 10k. The event garnered 14,000 participants and is the biggest women-only running event in Singapore & Asia.

FairPrice Walks With U

ESG organized NTUC FairPrice’s first signature walk at Marina Barrage, bringing together 5,000 participants of all ages to promote family bonding and a healthy lifestyle. The event was graced by Singapore Deputy Prime Minister Teo and IOC President Dr Jacques Rogge.

Standard Chartered Singapore Marathon

ESG was appointed by Singapore Sports Council to manage key areas of the Standard Chartered Singapore Marathon including the Volunteer program of 4,000 people. This event attracted record 48,000 participants!

Queen’s Baton Relay

ESG was the selected organizer of the renowned Queen’s Baton Relay, a worldwide relay leading up to the Commonwealth Games in Glasgow. Working together with Singapore National Olympic Council (SNOC), ESG successfully delivered the two-day Singapore leg.

Swissôtel Vertical Marathon

ESG together with Swissôtel The Stamford, Singapore’s tallest hotel, organized the Swissôtel Vertical Marathon, a signature sporting event with more than 2,100 participants racing up 1,336 steps over 73 storeys in the shortest time possible.

Kingsmen Charity Walk and Bike

ESG organized a charity event between youths from Students Care Service and Kingsmen in a creative initiative that embraced both design and sports. ESG is honoured to be part of a worthy cause that seeks to maximise the potential of youth for their future.

Hanwell Longest Rally

To celebrate Hanwell Holding’s 40th anniversary, ESG conceptualized a badminton rally to tie in donation mechanics. The event garnered 300 over participants breaking the Singapore record and attracted major media attention.

Standard Chartered Singapore Sevens 2005-2006

ESG was engaged as the event management company for Singapore Sevens, within the IRB World Sevens Series. At that time, the IRB Sevens was one of the biggest international sporting events in Singapore