BWF Breaks New Ground with ‘Major Events’ Partners

BWF is pleased to partner with LiNing, Red Bull China and Chery China in showcasing some of badminton’s premier tournaments with these seven Major Events throughout the four years from 2013 to 2016. The four-year sponsorship deal runs from 2013 to 2016 inclusive and starts with this year during the Sudirman Cup in Kuala Lumpur, Malaysia, and extends to the annual BWF World Championships, set to take place in Guangzhou, China, in August, as well as the biennial 2014 BWF Thomas & Uber Cup Finals.